Meet Our Member

Sofia Anastasova, Digital Marketing Manager

Sofia Anastasova

Digital Marketing Manager


Background

Sofia takes finished work to the people it was built for. Paid campaigns, social channels, the content calendar and the analytics underneath all of it — the half of the job that decides whether anyone ever sees what the studio made.

She reports against revenue rather than impressions, and tells clients early when the numbers disagree with the plan. A campaign that reaches the wrong million people is a cost, and she would rather name it in week two than in the quarterly review.

The Experience

  • Seven years in growth and performance marketing
  • Runs paid acquisition and organic social for clients
  • Plans and manages social channels and content calendars
  • Builds analytics and attribution before a campaign goes live
  • Works with the design team on campaign creative and social content

OUR TEAM

Meet the Rest of the Team

    Sets the creative direction on every engagement and stays on it through launch, so the thinking that won the work is the thinking that ships.

    Ivan Ivanov

    Founder & Creative Director

    Works at the start of every project, turning interviews and market research into a clear position before anything is designed.

    Dimitar Angelov

    Brand & Strategy Lead

    Builds the systems behind the work, from design tokens to deploy. Holds the line on performance and accessibility when a deadline pushes back.

    Viktor Georgiev

    Lead Engineer

    Designs interfaces from the task backwards, and sweats the flows, states and error messages most projects leave until last.

    Viktoria Angelova

    UX/UI Designer

    Designs how the work moves and how it looks, from page transitions and 3D to campaign visuals and social content.

    Boris Filipov

    Motion & Visual Designer

    Sets the creative direction on every engagement and stays on it through launch, so the thinking that won the work is the thinking that ships.

    Ivan Ivanov

    Founder & Creative Director

    Works at the start of every project, turning interviews and market research into a clear position before anything is designed.

    Dimitar Angelov

    Brand & Strategy Lead

    Builds the systems behind the work, from design tokens to deploy. Holds the line on performance and accessibility when a deadline pushes back.

    Viktor Georgiev

    Lead Engineer

    Designs interfaces from the task backwards, and sweats the flows, states and error messages most projects leave until last.

    Viktoria Angelova

    UX/UI Designer

    Designs how the work moves and how it looks, from page transitions and 3D to campaign visuals and social content.

    Boris Filipov

    Motion & Visual Designer

    Sets the creative direction on every engagement and stays on it through launch, so the thinking that won the work is the thinking that ships.

    Ivan Ivanov

    Founder & Creative Director

    Works at the start of every project, turning interviews and market research into a clear position before anything is designed.

    Dimitar Angelov

    Brand & Strategy Lead

    Builds the systems behind the work, from design tokens to deploy. Holds the line on performance and accessibility when a deadline pushes back.

    Viktor Georgiev

    Lead Engineer

    Designs interfaces from the task backwards, and sweats the flows, states and error messages most projects leave until last.

    Viktoria Angelova

    UX/UI Designer

    Designs how the work moves and how it looks, from page transitions and 3D to campaign visuals and social content.

    Boris Filipov

    Motion & Visual Designer

    Sets the creative direction on every engagement and stays on it through launch, so the thinking that won the work is the thinking that ships.

    Ivan Ivanov

    Founder & Creative Director

    Works at the start of every project, turning interviews and market research into a clear position before anything is designed.

    Dimitar Angelov

    Brand & Strategy Lead

    Builds the systems behind the work, from design tokens to deploy. Holds the line on performance and accessibility when a deadline pushes back.

    Viktor Georgiev

    Lead Engineer

    Designs interfaces from the task backwards, and sweats the flows, states and error messages most projects leave until last.

    Viktoria Angelova

    UX/UI Designer

    Designs how the work moves and how it looks, from page transitions and 3D to campaign visuals and social content.

    Boris Filipov

    Motion & Visual Designer